[UPHPU] Genetically coded website

[Jonathan Duncan]

On 22 Oct 2007, at 14:21, Justin Giboney wrote:

> I have just recently started reading about genetic algorithms and  
> artificial intelligence (see http://www.ai-junkie.com/ga/intro/ 
> gat1.html), it is very interesting. Most the world thinks of  
> artificial intelligence when they play computer games. There is a  
> lot of money in the gaming industry also. While I love computer  
> games, I also have a passion for business.
>
> So, as I thought about AI for the last little while, I started  
> thinking about how I could apply AI to businesses. The thought came  
> to me as I was looking over my analytics, that companies spend  
> hundreds of thousands of dollars to create awesome websites that do  
> what?
>
> Try to get a customer to click a button.
>
> It is that simple. Companies (not  necessarilly organizations)  
> exist to make money. So why couldn't AI be applied to getting a  
> user to click a button?
>
> Would it be difficult, and a lot of coding? Yes.
> Would it make me filthy rich? Most likely not.
> Would it work? I belive it could.
>
> Think about a nation-wide website that sells books. With good AI  
> built-in, it would know (theorizing here), that most consumers out  
> of California, buy books that are about yoga when showed on a light  
> green background with a dark tan "Buy Now" button, so why not show  
> yoga books to Californians on a light green background, and a dark  
> tan "Buy Now" button.
>
> This kind of information would be cost prohibitive to ab test for  
> all types of books.
>
> As suggested earlier, if this were built into a CMS, like Drupal,  
> or OSCommerce, it would greatly enhance the effectiveness of those  
> websites.
>
> Companies, would pay for that.
>

Interesting.  Sounds like you have thought about this for a while.  I  
have always been fascinated by AI.  Knowing, or guessing correctly,  
what appeals most to any given customer in order to sell more would  
definitely be a winner in business circles.

Jonathan